Why Are Airstream Trailers So Expensive? Are They Worth the Cost?
While I have never personally owned an Airstream, my father has owned at least 15 over the years, and I have traveled frequently with him in them. Additionally, I have visited the factory in Jackson Center, Ohio, and toured the facility. I also own a 2017 Rockwood Mini Lite RV and can offer a first-hand comparison of a regular RV and an Airstream. I do not work for Airstream Inc. nor do I sell Airstreams or any other RV. I’m just a hobbyist who loves Airstreams and RVs in general.
The Cost Behind Airstreams
Airstreams are more expensive than conventional trailers for several reasons. First, there is undoubtedly a significant markup associated with the brand recognition of Airstreams. How many other RV manufacturers have been in existence since 1931? Airstreams are as much a part of Americana as Coca-Cola, drive-ins, bluegrass music, and Chevrolets. The “silver bullet” trailer has been around in a relatively familiar form for nearly 100 years, and Airstream will not be forgotten. I can’t say I blame them. It takes a while to build brand equity, and any company with 90 years of experience would probably have some markup associated with their products or services.
Labor-intensive Manufacturing Process
The biggest reason that Airstreams are so expensive is that Airstreams are built very differently from other travel trailers, which requires a much more labor-intensive approach. The average conventional trailer requires about 50 labor hours to build. An Airstream takes 350 hours to build. Conventional trailers are built using two different methods: the “stick and tin” construction, and using an aluminum frame with wood backing and then laminating or gluing smooth fiberglass sides to the wood backing. Airstreams, on the other hand, are built like an aircraft using what is called a stressed-skin or monocoque design. This means that the outer skin is built to handle all the stresses exerted on the trailer’s shell, resulting in a much stronger design that requires less internal structure for rigidity.
Each Airstream is built with an average of 3000 rivets, with each one installed by hand, one worker outside and one inside. This is a laborious process that is all done by hand and must be exact. After the riveting has been finished, each seam must be sealed to provide a watertight fit. Another important feature of Airstreams is that all the furniture inside the trailer goes through the entry door. This seems insignificant, but in reality, it is a major deviation from the conventional method of building a trailer. In contrast, most RVs the furniture inside is built along with the rest of the trailer and is usually built inside. In an Airstream, the furniture is crafted separately and then carried through the entry door. This makes it much easier to repair or replace.
Towing Efficiency and Durability
Airstreams design makes them tow much better than the competition. Not only is the rounded design more aerodynamic, but they have a lower overall height than many conventional RVs. Additionally, Airstreams build the trailers with the water and holding tanks located inside the frame of the trailer, providing a lower center of gravity. All Airstreams use torsion axles with shock absorbers, while many travel trailers do not, which means that bumps can provide a bouncy ride. There are countless stories, photos, and videos that show Airstreams being towed by surprisingly small tow vehicles. Video testimonials also demonstrate Airstreams being towed during emergency maneuvers relative to other trailers. The advantages in towing with Airstreams are well-known and contribute to them commanding a premium price.
Moreover, durability is another factor to consider. Airstreams are built with high-quality materials such as aluminum and solid wood, providing better durability. Cabinetry in most Airstreams is made out of aluminum and solid wood that is screwed together and then riveted to the main structure of the trailer, making it more durable compared to many cheaper RVs where cabinets are stapled together using laminated woods.
Conclusion: Value for Money?
The construction and design of Airstreams ensure durability, efficiency, and longevity, making them a worthwhile investment despite the higher initial cost. While Airstreams are more expensive than conventional trailers, their quality and superior design make them a valued asset, especially for those who prioritize reliability and longevity. Whether or not they are worth the cost ultimately depends on individual needs and priorities; however, for those looking for a high-quality, well-built trailer that will provide many years of service, Airstreams are certainly worth considering.