The History and Significance of Dallas and Detroit Playing on Thanksgiving in NFL
The tradition of the Dallas Cowboys and the Detroit Lions playing on Thanksgiving dates back to the 1960s and has since become an enduring part of American football culture. This article explores the origins of this tradition and the impact it has had on both teams, as well as the NFL as a whole.
Origins of the Thanksgiving Tradition
In the 1960s, the NFL sought to expand its television programming on Thanksgiving Day. General Manager Tex Schramm of the Dallas Cowboys recognized an opportunity to showcase his team and promote them nationwide. In 1966, Schramm volunteered to play on Thanksgiving, hoping to draw millions of viewers and establish the Cowboys as a brand that transcended regional boundaries. Meanwhile, the Detroit Lions, having played on Thanksgiving since 1934, continued their tradition as a way to honor their long-standing history with football fans in metro Detroit.
Dallas: A New Opportunity for National Exposure
Texas-based Tex Schramm, known for his marketing acumen, had already envisioned the potential of the Cowboys becoming a national brand. By agreeing to take on a Thanksgiving game, he saw a significant opportunity to increase viewership and boost the team's profile. The first Dallas Cowboys game on Thanksgiving in 1966 was a memorable success, with an attendance of over 80,000 fans. This inaugural matchup against the Cleveland Browns marked the beginning of a new tradition, one that continues to this day, except for two brief interruptions in 1975 and 1977.
The Detroit Legacy: A Time-Honored Tradition
Detroit, on the other hand, has a long-standing tradition of playing on Thanksgiving dating back to 1934. This annual event has become a cherished part of Detroit's football lore. Throughout the years, the Lions have had their share of ups and downs, but their consistency and the enthusiasm of their fans have kept the tradition alive. Since 1934, the Lions have played in 37 games, with an overall record of 37-42-2. This enduring tradition has made the game a beloved holiday ritual for both Lions fans and newcomers to the city.
Commissioner's Responsibilities and Player Safety
Prior to the 1975 season, NFL Commissioner Pete Rozelle faced a unique challenge. He sought to build the St. Louis Cardinals' popularity under coach Don Coryell, known for his exciting finishes and the fan favorite "Cardiac Kids" moniker. However, the Cardinals failed to live up to expectations, leading Rozelle to revert to Schramm with a request to take on the Thanksgiving game again. This decision highlights the importance of player welfare and ensuring that teams are prepared to handle the demands of playing important games during the holiday season.
Impact of the Thanksgiving Tradition
The annual Thanksgiving matchup between the Dallas Cowboys and the Detroit Lions has had a profound impact on the NFL and its fans. It has become a symbol of the holiday spirit, fostering excitement and anticipation every year. The rivalries and close games on Thanksgiving Day have become part of the Thanksgiving tradition, creating memories that last a lifetime for both players and fans.
Conclusion
The annual Thanksgiving games featuring the Dallas Cowboys and the Detroit Lions have become more than just football games—they have become cultural events. They represent the traditions and the opportunities that have shaped these teams, and they continue to captivate millions of fans across the nation. Whether it's the Dallas Cowboys working towards national exposure or the Detroit Lions honoring their storied history, the Thanksgiving games remain a cherished part of the NFL calendar.